Entrepreneurial groundhog day. Silent, but deadly. This entrepreneurial killer can choke your dreams and infect your business without you even realising.
You know the warning signs: the never ending manual emailing and data entry, doing the same tasks over and over with no result, never making a dent in your to-do list, and feeling stuck going nowhere.
Much like a prison, entrepreneurial groundhog day can be hard to break free from. An impenetrable fortress of admin and headaches, escaping is about as easy as busting out of maximum security with nothing more than a toothpick.
But it can be done.
With this 5 Step EGD Evacuation Plan, and a whole lot of hard work and motivation, you can dig yourself out of the business cell that’s been holding you back.
Entrepreneurial groundhog day is like driving a car in manual…
Sure, it’s ok for short periods of time, sometimes it can even be enjoyable!
But when you’re travelling long distance, from one side of the country to the other, or in your case from now until the rest of your life, having to stop and put your foot on the clutch again and again can get pretty damn tiring.
Exhausting, isn’t it?
Automation software is exactly that; switching your business from a charming but fuel guzzling Holden Barina to an automatic, turbo charged Lamborghini…
By setting up an automated Customer Relationship Management (CRM) program, you can put a stop to your reactive business model and the never ending build up of manual emailing.
CRM = life saver.
In a world that lives and breathes online, harnessing social media is the key to unlocking a whole new audience in your market.
Opening the door on this untapped potential can be time consuming though…
If you think about logging into your social apps like physically unlocking a door, you can start to see how the process becomes a time waster.
Am I right?
You’ve got to rummage around in the bottom of your bag for your key, jimmy it in the lock, get inside to find what you’re looking for, then put the alarm on and lock everything back up again…
And you have to do this a dozen times a day, or more.
How annoying would that be?
This is where social scheduling comes in…
By scheduling all your social posting across however many platforms 12 weeks in advance using tools such as Hoot Suite or ScheduGram… you can crank out a couple hours actually productively DOING your social media just 4 times a year, then get on with the next thing at the top of your to – do list.
As women we’re programmed to do it all.
And in many aspects of our lives, we do just that…
Juggling family, friends, relationships and a business (and that’s just to start) is no mean feat. But when it comes to business, it’s all about working smarter, not harder.
Makes sense, doesn’t it?
That’s why outsourcing beyond your genius zone is so empowering.
If you’re not familiar with the term genius zone, essentially it means working to your strengths…
Doing that thing you were created to do, and can do better than anyone else. Anything outside your genius one is an unproductive use of your time.
Why try build a website from scratch if your talents lie in Accounting?
Similarly, why stress over managing your own books when you’re fluent in Naturopathy, not numbers?
You don’t have to do it all…
If you can, power to you. But it’s ok to admit you need help sometimes.
In fact, the reason outsourcing beyond your genius zone is so empowering lies within the power it gives you to go out and do the things that you’re great at, and will grow your business.
The Inbox Rules
This one’s easy.
The problem: you keep getting sucked into the virtual black hole that is your unorganised inbox.
Spending hours responding to non urgent emails every day leaves you little time to do tasks that really are urgent. Making you money kind of urgent.
It’s so frustrating, isn’t it?
The solution: avoid your inbox like the plague.
Ok, maybe that’s a tad dramatic.
Avoid your inbox like the lovely barista at your local coffee shop who sucks you into conversations that go on so long your latte goes cold. Check your emails twice daily, and create a separate inbox for urgent emails.
One last thing: those pesky email notifications that pop up on your desktop throughout the day are evil. Turn them off.
Plan for Growth
So, if you’re not actively planning to grow your business, you won’t see any changes.
Kind of obvious, yeah?
By actively planning to grow, we mean making some achievable goals that you can stick to, and having them on display so they’ll stay front of mind.
For us, it’s a big whiteboard or chalkboard wall.
But don’t just put any old goals up.
Only premium, business growth related goals allowed.
Things like implement automation or increase revenue by 25% fit the bill — this isn’t the time to think small. Stretch yourself!
Once you’ve got those goals up and in your face, all you have to do is stick to them.
Easier said than done, right?
But it is doable.
Don’t let entrepreneurial groundhog day hold you back. The profitable lifestyle business you’ve always intended to create is within your reach.
For the extra push you need to get out from behind that computer and start DOING, join us at our upcoming Doing Day in your city. We’d love to have you!
All images via GraceLever.com, Google Images or other third party websites.